Ruster Sports

Rüster Sports is a niche sports equipment manufacturer and retailer focused primarily on cycling-related products, founded in 2009 by professional triathlete T.J. Tollakson. The company is known for designing and selling innovative gear aimed at endurance athletes, especially cyclists and multisport competitors.

Business Overview

Rüster Sports began with a clear mission to challenge conventional gear designs and provide practical, performance-oriented solutions for athletes. The business started with its now-signature product — a travel bike case engineered to meet airline luggage requirements — and has expanded its offerings over time. The company’s products are generally sold online through its website, and it operates out of Des Moines, Iowa as a small, privately held organisation with a handful of employees specializing in product design and cycling technology.

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Core Products & Gear

1. Bike Travel Cases Rüster’s most recognised products are bike transport cases designed to make flying with a bicycle easier and less expensive:

• Hen House Bike Case – A lightweight bag designed to fit within the standard airline luggage size limit (62 linear inches), helping cyclists avoid oversized bike fees while traveling.
• Armored Hen House – A more protective version of the Hen House with added rugged materials, padding, and reinforced construction to guard bikes against rough handling.

These cases are engineered for frequent athletes and travellers to carry their performance bicycles as regular checked luggage without incurring costly oversize charges. 2. Dimond Bike (Under Rüster Sports Umbrella) Through its association with the Dimond brand, Rüster Sports also promotes high-performance bicycles featuring advanced aerodynamic beam designs, which are positioned as exceptionally fast and efficient road or triathlon bikes.

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Deals & Offers

Because Rüster Sports operates mainly as a direct online seller and small manufacturer, regular seasonal sales may vary:

• Discounted accessory pricing is sometimes featured on items like Carat Cases and other cycling gear, especially when product runs are limited or during promotional periods.
• Some athletic organisations (e.g., endurance training groups) may offer member discounts on key products like the Hen House through partner programmes.
• Rüster Sports occasionally communicates promotions via social media and email newsletters, including limited-time reductions or bundled accessories.

Because offers can fluctuate, it’s best to check the official website product pages or sign up for newsletters to catch the latest deals.